What's your closet identity?
Do you know the look that's just SO you? The look you wear when the compliments come? The one that makes you feel good in the skin you're in?
Got 2 minutes? Take the quiz and find out.
Who do you want to be as a woman?
What would a midlife makeover look like?
You deserve to have it all. My work is the ultimate mash-up of personal style and personal mastery so you can wear your next life chapter with confidence, power and purpose.
I offer a life-changing, inspiring experience starting from the outside-in based on my best-selling book Wear Your Life Well: Lessons on the Journey to Your Truest Self.
You can embrace aging with authentic beauty and timeless style. I'll show you how.
Design your life
Let me ask you an important question. Who do you want to be as a woman?
Maybe you're feeling stuck in your life right now. Or maybe you're already living a life of success but deep-down know that there's more for you.
Remember YOU? You know the woman clothed in expectations who has lost sight of who she is meant to be.
Become the woman you deserve to be - a woman who feels at home with herself, who believes in herself and boldly decides to become the best version of herself.
Are you ready to create your beautiful life?
Fashion your style
When you look in the mirror, what do you see? Who do you see?
You know that if you liked what you saw in the mirror, you'd feel good, have more confidence and effortlessly get more of what you want out of life.
You don't have to look perfect to claim your beauty.
I'll show you where to get something you can't find in stores at any price - confidence.
I've seen first-hand the power of clothes-body-life confidence and how it can help a woman say hello to the world each day with a little more mojo and a lot more smile.
That's my specialty.
Love your life
You're a strong, stylish and confident woman.
You've got je ne sais quoi, that special something that comes from giving yourself permission to be all of who you are - at any age.
You are unapologetic for being and expressing the true you.
You embrace life with grace and grit as you claim your beauty, feel your power and celebrate your individuality.
No matter where you are in your life, you can access your power because you know how to wear your life well.
Interested? Let's Style Your Life.
Helping you be your own kind of beautiful
Hey there, I'm Helene Oseen.
As an award-winning personal stylist and fashion curator I use my super-powers to help women express their essence and show up in their lives powerfully and purposefully.
You see, I've always been that girl who roots for other girls, tells a stranger her outfit is amazing and encourages other women to believe in themselves and their dreams.
Experience the transformation that comes with a cohesive, versatile wardrobe that is congruent with you. I'll help you dress your self, your body and your life.
Right now, it's not about what's in or what was. It's about doing you - and owning it.
In the media
Women have been interested in fashion as long as designers have strutted their wares on the runway. But for every fashionista, there are many unsure about the best way to put an outfit together. Almost 25 years ago, Helene Oseen came to the rescue with her Fashion 911 column in the pages of the Calgary Herald. Working as a style consultant, she's back with a monthly column to offer advice on how to develop a signature style.
Read Style Therapy on-line the second Saturday of every month.
PRAGMATISM, PERSONALITY DRIVE FUTURE OF FASHION
It's safe to say 2020 was a wash in terms of style. Pandemic will have long-lasting impact on our style choices, Helene Oseen says.
Are you a black-o-holic?
Learn the tricks and secrets to wearing black well. Women who wear black best make intentional style choices. Don't just throw it together and hope for the best.
It's not always easy to dress in animal prints. It is one of the most divisive trends in fashion.
Learn how to take a walk on the wild side with a bold statement of femininity.
On the blog